Establish a classroom atmosphere that celebrates the sharing of learning. Have opportunity for students to practice new learnings. Make student learning available to the larger community, i.e. books students write are shared with other classes, students report in school paper, student work is displayed at school, etc.

Present ads to the class and lead discussion on intended connotations for key words.

Objective: Students present advertisements to the class and discuss the connotations intended from key words/images.

Activity: Students present advertisements, lead discussion of intentions. Class completes reaction sheets to provide feedback to presenters.

Assessment: Quality of presentation and clarity of discussion.