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Present ads to the class and lead discussion on intended connotations for key words.

Students view three ads and rank order for effectiveness.

Students select a consumer product and prepare an ad.

Grps discuss ranking and present a phrase/image having personal impact.

Create collages from print ads contrasting positive and negative connotations.

Complete analogs for positive and negative connoted words/phrases/images from ads.

Identify positive and negative connotated words/images in print ads.

Define positive and negative connotations through student analogs.

Buying/Selling 2 of 3, Persuasion

Subject:

English

Grade:

High School

Concept:

Persuasion

Bridge:

Positive/Negative Analogs

Content:

Buying and Selling

Viewable by:

Everyone!