I. Curricular Framework

Concept:

Consumerism

Essential Question:

What is the value of studying consumer attributes?

Bridge:

Attributes

Content:

Buying and Selling

Outcomes:

II. Standards Aligned

III. Instruction and Assessment

1. Connect: Connecting to the Concept Experientially

Objective: Students assess personal buying habits.

Activity: Students complete a consumer buying habits self-test and score results.

Assessment: Involvement in activity.

2. Attend: Attending to the Connection

Objective: Students identify personal strengths and weaknesses as consumers.

Activity: Students use self-test results to determine an area of strength and weakness and share this with a small group.

Assessment: Quality of analysis and discussion.

Assessment, Phase One, Level of Engagement, Fascination:

3. Image: Creating a Mental Picture

Objective: Students create images representing consumer strengths and weaknesses.

Activity: In small groups, students generate mindmaps of group strengths and weaknesses as consumers.

Assessment: Extent of mindmapping.

Assessment, Phase Two, Seeing the Big Picture:

4. Inform: Receiving Facts & Knowledge

Objective: Students recognize critical consumer attributes.

Activity: Drawing on mindmaps, teacher leads class in discussion to consolidate class listing of consumer strengths and then compares this to an "expert" list of consumer attributes.

Assessment: Student involvement in discussion.

Assessment, Phase Three, Success with Acquiring Knowledge:

5. Practice: Developing Skills

Objective: Students apply critical consumer attributes to identify good consumer profiles.

Activity: Given three consumer profiles, students in small group rank order them on the basis of critical attributes and compare findings with another group.

Assessment: Degree of application of critical attribute and involvement in discussion.

Assessment, Phase Four, Success with Acquiring Skills:

6. Extend: Extending Learning to the Outside World

Objective: Students personalize critical consumer attributes.

Activity: In small groups, students produce raps or jingles summarizing critical consumer attributes and present this to the class.

Assessment: Quality of raps and involvement in presentations.

7. Refine: Refining the Extension

Objective: Students apply critical consumer attributes in researching a possible purchase.

Activity: In pairs, students select a consumer item of interest and use available resources (Consumer Reports Magazine, newspapers, local business, etc.) to determine the best buy.

Assessment: Extent of research.

8. Perform: Creative Manifestation of Material Learned

Objective: Students share research result.

Activity: Students share results with two other pairs of students, then enter results in a classroom computer data bank to be used for class reference.

Assessment: Quality of presentation and detail of computer entries.

Assessment, Phase Five,Performance, Creative Use of Material Learned: